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"Interactive Marketing Ezine"
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Since 2000
October 30, 2007

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Susan & Bill Nichols, Owner
Editor-Publisher: Susan
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Table of Contents
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Marketing & Online Income Opportunities
Marketing, Leads, & Online Business Resources
Body Health & Mind Wealth
For a Totally Balanced Online Environment

Bytes of Info: "Use Search & Find to Reference"

Also from the Editor: Should Hall0ween be Celebrated?

Article: "Why are Violent & Fear-Oriented Words So Popular in Online Advertising?" Author: Susan at Vector Central

Article: "Five Ways To Spot A Great Product" Author: Charlie Page


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"Bytes of Info"
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We're so happy to have you with us today and thank each of you for joining us - whether you are new this week or have been with us for months or years, it's Great to have you with us!

Use Search & Find to Reference

This ezine can be used as regular resources and reference points for you in your online work. Use your Search and Find menu for words that you need, like "traffic" "money" "income" and see what opportunities are revealed from within this ezine.

We know that everyone doesn't have time to read word-for-word, so use the above Table of Contents and also your Search and Find tool in your browser's menu. This will give you quick reference if you're in a hurry and can't read the whole ezine. We know you're busy and hopefully this will help.

Thank you for reading and being a member of Vector Central Marketing!

"Your" Best and "Your" Success is Our Goal!
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Editor/Publisher


About the Editor: Susan, at Vector Central, is the editor/publisher of the "Interactive Marketing Ezine" which provides essential marketing methods to generate your online success. Free weekly ad with subscription: http://www.vectorcentral.com/subscribe.html As a Solo Ad Designer, Susan will assist you with your Exclusive ad campaign: http://www.vectorcentral.com/adv-solo-ads.html

Top Table of Contents


Should Hall0ween be Celebrated?
by Susan and Bill

Most people have not even thought about why they celebrate Hall0ween. As children we were raised to think it was for fun and a time to gather sweets. However, if you look into the real meaning of it, and what it is actually celebrating, you will discover that its meaning is "not" for good.

"What" and "who" does it celebrate? Why do people enjoy acting out h0rr0r parts and watching h0rr0r movies? Why do some people thrive on being terr0rized by their own intentions and pass it off as 'having fun?' Why do people shutter at real terr0r crimes, yet fill their minds with the very same things while watching vi0lent h0rror movies or celebrating Hall0ween?

Bill and I want to encourage you to "think about it" and perhaps form a new perspective.

Along these viewpoints, we are including one of my articles regarding violent words used in ad copy and promotions. You can scroll down to read this article or click here. It is So Very Important that we all seek peace, instead of vi0lence!




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Article
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Why are Violent & Fear-Oriented Words So Popular in Online Advertising?
Author: Susan at ©Vector Central

Have you noticed the inundation of violent words used to promote web site and online services? In today's atmosphere of terrorism, why is there "not" a recognition that terms like the following promote fear and negative emotions: "Killer ads" "Blast your Readers with..." "Explode your traffic..." And if the user of these terms "intends" to gain customers by tactics of fear, then why? Do you 'want' to do business or buy from someone who would personally hurt you? Offend you? Blast you? Kill you?

Some online users have not even thought about the impact of such ad strategies. Some of those who use such terms will be defensive against my viewpoints, but as a person who wants peace in our world I encourage all of us, including myself, to "think" before we use such words that depict fear, violence, hatred and words used in terrorism.

Am I being a bit extreme? Perhaps some readers might say yes, but before using such phrases visually place yourself in the same room with someone who lost a loved one on 9-11 or in the current awful wars and try to ask them if they like these terms? Would they use your services or want to buy from you?

The unfortunate reality is that if a person were to totally avoid working with web sites that use these terms, he/she might as well not work online -- the usage of such words is That Prevalent!

It's obvious that the users of these phrases do not mean them literally, but what concerns me is how saturated the mind can become with such syntax. "Words" do affect each of us. There is a Bible verse that says, "As a man (woman) thinketh in his(her) heart, so is he(she)," (Proverbs 23:7). As we think, we speak -- as we speak, we influence -- as we influence, we change lives! Let's not blast, explode, nor kill each other in our advertising, nor in our everyday speech! There is a whole dictionary and thesaurus where nonviolent words and terms can be found. Bookmark this Dictionary/Thesaurus link today: http://www.dictionary.com

This IS important! What can each of us do to make a stand against violence and terrorism? --> Help by changing our "speech" on-line and off-line!

Thank you for reading,
Susan, Publisher/Editor of this ezine

About the Author: Susan at Vector Central, is the editor/publisher of the "Interactive Marketing Ezine" which provides essential marketing methods to generate your online success. Free weekly ad with subscription: http://www.vectorcentral.com/subscribe.html As a Solo Ad Design specialist, Susan will assist you with your Exclusive ad campaign: http://www.vectorcentral.com/adv-solo-ads.html

 

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Article
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Five Ways To Spot A Great Product
(c) Charlie Page
http://www.RealWorldTactics.com

One of the challenges to working online is the huge number of choices we have. While more is sometimes better, when it comes to chosing which tools to use to run or establish your online business, things can get confusing ... fast.

Take autoresponders for example. There must be hundreds of companies selling autoresponder services, hundreds more selling autoresponder scripts, and even more "back office" situations where an autoresponder is built in.

Talk about "overkill"!

With so many products out there, and more being introduced every day, how can we spot a GREAT product, and avoid wasting money online?

Here are the five things I look for when buying products. I hope this list helps you too.

IS IT GUARANTEED?

This is an absolute essential in my book. If someone offers a 30 day guarantee, I usually won't buy. The reason for this is two-fold.

1. If they won't stand behind what they sell for more than 30 days, it really does indicate that they are not in business for the long haul.

2. It sometimes takes me 30 days just to TRY what I've bought. Like you, I'm busy. And the worst thing is to be busy, delay trying something, find out it won't work for you, and then get stuck because you had to wait.

Look for a rock-solid guarantee when shopping online.

DOES IT MEET A REAL NEED?

When I say "need" I don't mean a basic need like food, but rather, will it help me accomplish my goals?

Sometimes there are products that help us accomplish our goals by providing much needed information, information that it would take time and money to get otherwise.

Sometimes a great product is one that saves time. One of my absolute favorite tools is ShortKeys. If you find yourself typing the same thing over and over, you'll love ShortKeys. Best of all, you can get it free at this link.

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IS IT FROM A RELIABLE SOURCE?

Considering the source of a product has become a MAJOR factor in buying things online ... especially when buying information.

One example: There is a LARGE group of people pushing "how to make money" products who have never made a dime online. I know, because I talk to these people every day.

Here are two quick ways to know if a source is reliable.

1. Look at their sites. If they have one hyped-up site that promises the moon, look out. Even worse, if they don't have their own domain, run ... don't walk.

2. If you are concerned, or don't know the person, try to contact them. How they handle your contact will speak volumes about who they are trying to serve, you or themselves.

If a site owner answers every question with "buy my product" (or worse - doesn't answer) hide your Visa and count your blessings that you found out BEFORE you paid.

DOES IT WORK AS PROMISED?

This is, of course, for after you have bought, but it's still a valid point. If you bought something that does not perform as promised, don't just give up or get a refund.

There are many products that will work like wings once we know what they are supposed to do. If you don't understand how to use what you bought, or have questions, be sure to ask.

If you find it does not work as promised, return it and find something else that will meet your needs.

IS IT COST EFFECTIVE?

The trend among marketers today is to create ever more expensive products. Two years ago products often cost $47 or $67. Today it's not unusual to see $497, $697, or even $1000 priced products.

If these products deliver BIG value, then the price is fine.

But for MANY people, $500 is an impossible amount to spend.

Before you spend your hard earned money, take a look to see if you really can afford it, and if the product is reasonably priced.

NOTE: Buying something today because it's on sale today, even if you don't need it until tomorrow, is a wise move. You really can find bargains online if you look.

Use these five guidelines when you shop online and you'll not only find GREAT products, but you'll pay less too.

And that's a beautiful combination!

About the Author: Charlie Page helps people succeed online. How can he help you? Find out now at his main site or call his toll free number. http://www.RealWorldTactics.com


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The Raybourn Effect: a newsletter that will aid in you being able to work smart while you are working hard and long.
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Honest Online Marketing Tips: Focused on marketing newbies. Receive useful marketing tips and resources on topics such as optin list building, using autoresponders, creating "siglines" and more...
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Free Business Marketing ezine w/bonus report: 77 Ways to Traffic. Weekly issues loaded with tips, resources, advertising/marketing strategies and more for your business. Subscribe
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Body Health & Mind Wealth
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Nature, Nutrients & Sunbeams

Resources for
Your Quest of Optimal Living

For Your Health, Life's Joy, &
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Online & Offline!

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Always ask your doctor before using any suggestions that you read in this ezine.
Vector Central can not be held responsible for any health problems.



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Article
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Emotional Eating: I'm Hooked On A Feeling
Author: ©Deborah Carraro

For many people, food does more than fill our stomachs - it also satisfies feelings. But when you quench those feelings with comfort food when you're not experiencing true hunger - that's emotional eating. And emotional eating is one of the leading causes of weight gain.

What are the telltale signs of false hunger and how can they be overcome?

The first step is awareness. We need to understand and observe how and why we eat. The best way to do this is to keep a food journal, listing what you eat and when as well as how you were feeling at the time. Don't make a conscious effort to change your patterns, just record what you eat. After a few weeks, you'll quickly realize the following:

- Often we eat without hunger, purely out of boredom, unhappiness, stress or another emotional reason.

- Most people eat on the go - often performing another task when eating (watching t.v., working through lunch, etc)

So what's the next step? Simple awareness may change some of your habits but it won't bring lasting change. Becoming aware of the difference between emotional hunger and true hunger is the key to healthy eating patterns.

There are several differences between emotional hunger and physical hunger, according to the University of Texas Counseling and Mental Health Center web site:

1. Emotional hunger comes on suddenly; physical hunger occurs gradually.

2. When you are eating to fill a void that isn't related to an empty stomach, you crave a specific food, such as pizza or ice cream, and only that food will meet your need. When you eat because you are actually hungry, you're open to options.

3. Emotional hunger feels like it needs to be satisfied instantly with the food you crave; physical hunger can wait.

4. Even when you are full, if you're eating to satisfy an emotional need, you're more likely to keep eating. When you're eating because you're hungry, you're more likely to stop when you're full.

5. Emotional eating can leave behind feelings of guilt; eating when you are physically hungry does not.

We need to learn to eat. We need to learn to tune in to our own hunger signals and determine if we are feeding genuine hunger or something else.

Ask yourself "Am I really hungry?" (If the answer is "I'm not sure," then you're not).

The first pre-requisite to eating is hunger. Genuine hunger — not appetite.

The concept of eating only with hunger appears simple and obvious. Yet eating when hungry is also the most difficult dietary advice to apply. Let me repeat that: eating with genuine hunger is the most important, yet the most difficult diet principle to apply. Why? Because of conditioning, wrong living, and emotional baggage.

So how do we know we're really hungry? Signs include:

- The mouth salivates .
- The mind is optimistic, clear, and happy.
- Hunger persists when we wait.

Signs of false hunger include

- Dry mouth, coated tongue, bad breath.
- Headaches.
- Rumblings in the stomach.
- Stomach cramps and pains, nausea.
- Hunger disappears when we wait.

Determine if you're hungry. If you're not sure, then it means you're not hungry! If you have any of the signs of "false hunger" listed above, then you are not hungry. When we are hungry, we know it!

If you were about to eat and realize that you are not hungry, the correct thing to do is to wait for true hunger to naturally come. I recommend waiting for an hour — just an hour — and see how that hunger feeling has changed. You can choose in that hour to go for a walk, catch up on some work, read, do some yoga, etc.

Also note that the best way to cultivate genuine hunger is to engage in vigorous physical activity on a regular basis.

Emotional eating leads to weight problems. Learning to recognize whether you're eating out of genuine hunger or in reaction to your environment is the best way to ensure optimal health.

About the Author: Deborah Carraro is an avid nutrition, health & fitness enthusiast. Tired of feeling tired and drained all day? Do you fall victim to the 3 PM lows, then you're in for some surprises once you learn to make delcious and nutritious smoothies. Visit http://www.smoothiesforhealth.com for more information.


This Week's Health Tip

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"Peace I leave with you, my peace I give unto you:
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Let not your heart be troubled, neither let it be afraid."
Words of the Lord Jesus
John 14:27
The Bible


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--Albert Einstein


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