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Business Resource Article: "SEO Article Writing: Using Keywords in Article Headlines" Author: Steve Shaw

Business Resource Article: "Attract Traffic to Your Online Business Blog with These 3 Methods" Author: Michelle Jayes

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Greetings Wonderful Members and Readers,

It is a Great day to learn more for your online business journey and we have numerous resources, leads, articles and excellent opportunities for you in today's edition.

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May today's ezine edition assist you in your online Upward Success!
--Susan
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SEO Article Writing: Using Keywords in Article Headlines
Author: Steve Shaw

So, you have your list of keywords and you're wondering how to incorporate them into your article titles. You're wondering if it's possible to do SEO article writing that also makes sense to humans.

If you go overboard with your key phrases, then your article has a good chance of being declined by publishers right off the bat.

How can you effectively use keywords in your article titles?

Is it possible to please search engines, publishers, and human readers?

Yes! This article spotlights a few techniques you can implement to effectively and correctly use your keywords in your article titles.

First, let's lay the ground rule:

*Your title must serve your reader, first and foremost. The purpose of your title is to tell the reader what your article is about. A title is a great place to use your keywords, but the title must still make sense, be grammatically correct with proper spelling, and accurately portray the subject matter of the article.

Now, on to the tips:

1 - Your title must reflect what your article is about. Most of the time this decline reason comes up when a person writes an article and then tries to include their keywords in the title as an afterthought, when the article is not really about the keywords. For example: If your article title is "10 Heart Healthy Soups", then your article must talk about 10 heart healthy soups. Whatever is promised in the title must be delivered in the article.

2 - Resist the urge to use a minimalist keyword-only title. If you're extremely focused on your keywords and the impact they can have on your search engine ranking, you might wonder, "Why not just make a title that is totally keyword focused?"

For example: Hiking Boots

What is wrong with that?

Well first of all, this title is not very specific, nor does it draw a reader in. If you're using a two word key phrase, most likely your phrase is extremely general and not specific enough to make a good title.

Your title should specifically indicate what your article is about, and if your article is about a specific aspect of "hiking boots", then the title should reflect that. For example: "Hiking Boots: Top 5 Best Performers"

If you're using long tail keyword phrases (3-5 words long), then the title almost writes itself sometimes. For example "How To Eat Healthy" may be your long tail key phrase, which also works well as a title.

But many long tail key phrases need extra words added to them in order to make sense. For example, the phrase "Used Car Values" is pretty general, and the article is likely about a more specific topic, such as "Used Car Values: How To Negotiate The Best Price For A Used Car"

3 - This almost goes without saying, but unfortunately I see this sometimes: Your title should not be a list of keywords.

What would you think if you saw a "title" that looked like this:

Used Car Pricing, Used Car Values, Used Car Deals

This type of title does not make sense, is not helpful to the reader, and was obviously an attempt to get as many keywords in the title as possible. Most publishers would immediately decline an article with a title like that.

The main idea is to write for your human readers first by creating a helpful and specific title that reflects what your article is about. You may use your keywords in the title if they sound natural and make sense.

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Attract Traffic to Your Online Business Blog with These 3 Methods
Author: Michelle Jayes

If you have an online business blog and you are posting to it regularly, it will not take too long before you become disheartened if no one comes by to read what you have spent hours writing about. Don't be discouraged just yet there are steps you can take to improve the situation and we will talk about them here.

The three steps are tagging, book-marking and pinging and they are pretty simple to follow. If you make it a habit to add them to your routine every time you make a post you will see a marked improvement in the amount of traffic your blog will start to generate.

1. Tagging:
Make it a habit to add tag words to every post you make. These are just basic keyword terms that will make it easier for readers to find your blog post on social book-marking websites. It also makes it easier for the search engines which will help in getting your blog indexed and ranked. If you don't understand why tags are important, check out some of the social book-marking sites and you will see why they are necessary.

2. Pinging:
What happens when you ping your blog is that a signal will go out from your blog to a blog tracking service letting it know that you have added some new content. The tracking service will then crawl your blog looking for the new content and this will then be added to the blog tracking site. At the same time it will notify any subscribers that new content has been posted.

It would be worthwhile to get into the habit of pinging whenever you add new information to your online business blog. It is simple to do and an easy way to get extra exposure and traffic to view your online business opportunities. If you have a Wordpress blog then pinging is done automatically for you with every new post.

Pinging helps tremendously in getting your blog indexed by the search engines, as they will feed off the information that these blog tracking sites provide.

3. Social Book-marking:
There are hundreds if not thousands of social book-marking sites on the internet, sites such as; Facebook, Twitter, Stumbleupon and Reddit to name just a few.

You would need to join the ones that you would like to send your posts to, and this is really a simple process. Once you have joined some of these social book-marking sites you will then be able to notify them whenever you post fresh content to your blog and there is an easy method to do this. Most of the blog platforms today will allow you to add a button widget for the various social networking sites and you can then just click on that link and submit the notification that there is new content on your blog.

By following these three steps the chance of getting your posts seen on the internet and attracting targeted traffic to your online business blog will become a reality, and the more traffic you generate the greater your likelihood of success.